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KMID : 1023420040040020061
Journal of Dental Hygiene Science
2004 Volume.4 No. 2 p.61 ~ p.73
Review : A Study on the Successful Factors of Customer Relationship Management (CRM) Implementation for Customer Satisfaction in Dental Clinic
Choi Jun-Seon

Abstract
KEYWORD
Customer Relationship Management, CRM, Customer satisfaction, Moment of Truth, MOT
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